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Skateboarding as a language: why Instagram chose Filosofia Kbssa
KMUGERE campaign for CONVERSE - photo by Allan Carvalho
When Instagram's official profile chooses to publish a video of a skateboarder, it's not just amplifying their visibility: it's recognizing a language. In the case of Filosofia Kbssa, that recognition brought a gesture born on the street—personal, silent, unspectacular—to tens of millions of people, without losing its identity.


Animuomini: Etro's surreal vision for the modern man
There is a moment, in collections that really work, when you realize that they are not just talking about clothes. Etro, with its Fall/Winter 2026-27 men's collection, enters precisely there: in that hybrid zone between fashion, imagination, and identity. The title is already a statement of intent: Animuomini. A concept that sounds primordial, almost mythological, but which actually says a lot about the present.
FOTO ufficio stampa Etro


Traveling in the name of surfing: the key destinations for 2026
In 2026, surf travel is no longer just a matter of tides, swells, or legendary spots. It has become a way of moving around the world, a form of travel that intertwines time, body, and territory. The most relevant destinations are not only distinguished by the quality of their waves, but also by their ability to offer layered experiences, where surfing coexists with the landscape, local culture, and daily rhythm. Today, traveling with the waves means choosing when to leave, ho


Future Clog, Vans has launched modern Dutch clogs
Forget everything you know about clogs. Vans has decided to get serious and transform one of the most polarizing shoes ever into a super fashionable item. Future Clogs are designed for those who aren't afraid to be bold, who love looks that get people talking, and who see fashion as a creative playground. If you like to go unnoticed, these aren't for you. When Vans meets contemporary art The Future Clogs are the result of a new collaboration between OTW by Vans and S.R. STUDI


Shark attacks andsurf culture:the controversialside of online environmentalism.
In the world of surfing, the ocean has never been a neutral space. It is a place of freedom, conscious risk, and silent respect. An environment that does not promise absolute safety, but authenticity. It is precisely this historical relationship between humans and the sea that has given rise to the cultural shock caused by an increasingly widespread narrative online: the celebration of deadly shark attacks as a sign of a supposed “revenge of nature.” In recent years, and with


Bangs, bobs, pixies: software that analyzes your face and helps you choose
Feature Image by Hannah Gullixson Curtain bangs, ultra-sleek bobs, rebellious pixie cuts. Just open TikTok or Instagram to see that hair is back at the center of beauty conversations. Every week a new trend emerges, every month a new “definitive” cut. Yet, while social media pushes toward standardization, more and more people are making a counterintuitive choice: relying on AI to personalize their look. The most viral cuts (which don't suit everyone) This is how social media


Body scrub: better before or after showering?
Taking time for yourself isn't just an Instagram trend, but a real act of self-care. In a hectic routine of studying, working, going to the gym, and dealing with a thousand notifications, taking care of your skin is a simple (but powerful) way to slow down. One of the most popular beauty rituals is body scrub, the absolute star when it comes to smooth, radiant skin that's ready for anything. But the question that divides beauty addicts and beginners is always the same: is it
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