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KMUGERE campaign for CONVERSE - photo by Allan Carvalho When Instagram's official profile chooses to publish a video of a skateboarder, it's not just amplifying their visibility: it's recognizing a language. In the case of Filosofia Kbssa, that recognition brought a gesture born on the street—personal, silent, unspectacular—to tens of millions of people, without losing its identity.

Scotland isn't just about mist-shrouded castles and ancient legends. It's a powerful mix of creative cities, extreme nature, places that look like they've come straight out of a fantasy series, and perfect spots to fill your feed without looking boring. If you're looking for a destination that lets you really unwind, but at the same time gives you wow moments to share, you've come to the right place. Here are 7 places in Scotland that are good for the soul (and also for Insta

There is a moment, in collections that really work, when you realize that they are not just talking about clothes. Etro, with its Fall/Winter 2026-27 men's collection, enters precisely there: in that hybrid zone between fashion, imagination, and identity. The title is already a statement of intent: Animuomini. A concept that sounds primordial, almost mythological, but which actually says a lot about the present. FOTO ufficio stampa Etro

In 2026, surf travel is no longer just a matter of tides, swells, or legendary spots. It has become a way of moving around the world, a form of travel that intertwines time, body, and territory. The most relevant destinations are not only distinguished by the quality of their waves, but also by their ability to offer layered experiences, where surfing coexists with the landscape, local culture, and daily rhythm. Today, traveling with the waves means choosing when to leave, ho

Forget everything you know about clogs. Vans has decided to get serious and transform one of the most polarizing shoes ever into a super fashionable item. Future Clogs are designed for those who aren't afraid to be bold, who love looks that get people talking, and who see fashion as a creative playground. If you like to go unnoticed, these aren't for you. When Vans meets contemporary art The Future Clogs are the result of a new collaboration between OTW by Vans and S.R. STUDI

In the world of surfing, the ocean has never been a neutral space. It is a place of freedom, conscious risk, and silent respect. An environment that does not promise absolute safety, but authenticity. It is precisely this historical relationship between humans and the sea that has given rise to the cultural shock caused by an increasingly widespread narrative online: the celebration of deadly shark attacks as a sign of a supposed “revenge of nature.” In recent years, and with

There are surfers who win trophies, and surfers who become icons. Danny Fuller definitely belongs to the latter. Born and raised in Hawaii, Fuller is one of those riders who never needed rankings to prove his worth. His name is linked to one of the most iconic and feared waves on the planet: Pipeline, on the North Shore of Oahu. But reducing Danny Fuller to “the guy who surfs Pipe” would be limiting. His story is that of a young man who turned a total passion into a lifestyle

Imagine a park as big as... almost twice the size of London. Yes, you read that right: 3,200 km² of land dedicated to a single epic goal, saving rhinos. This is what has just happened in Kenya, where the world's largest rhino sanctuary has been inaugurated in the heart of Tsavo West National Park. Kenyan rhinos Let's start with the animals in question: rhinos. There are two key species in Kenya: the critically endangered Eastern Black Rhino and the Southern White Rhino. The A

Madonna is back in the spotlight, and she's doing it in the way she knows best: mixing provocation, glamour, and pop culture. The new Dolce&Gabbana The One campaign is not just a perfume commercial, but a true cinematic story that focuses on Madonna, a cross-generational icon capable of seducing four generations and rewriting the rules of desire once again. This is a far cry from simple glossy advertising. Here there is a vision, a precise aesthetic and, above all, a narrativ

An image from the fourth season of Stranger ThingsTina Rowden/Netflix It's not just a TV series. Stranger Things has become a common language, a cultural reference, a collective event that brings together serial binge-watchers, those nostalgic for the 1980s, and new generations who grew up on streaming. But why, season after season, does it continue to dominate online conversations, Google searches, and social feeds? Here are five key reasons that explain the global success o

Feature Image by Hannah Gullixson Curtain bangs, ultra-sleek bobs, rebellious pixie cuts. Just open TikTok or Instagram to see that hair is back at the center of beauty conversations. Every week a new trend emerges, every month a new “definitive” cut. Yet, while social media pushes toward standardization, more and more people are making a counterintuitive choice: relying on AI to personalize their look. The most viral cuts (which don't suit everyone) This is how social media

You open Instagram “just for five minutes.” You close TikTok after an hour. You start watching an episode on Netflix and, without realizing it, you're already on the third season. Meanwhile, you ignore one message, then two, then disappear altogether. Welcome to the world of digital Anglicisms: words born online that describe everyday behaviors related to technology. The point is that they don't describe others. They describe us. In recent years, language has adapted to a lif

Taking time for yourself isn't just an Instagram trend, but a real act of self-care. In a hectic routine of studying, working, going to the gym, and dealing with a thousand notifications, taking care of your skin is a simple (but powerful) way to slow down. One of the most popular beauty rituals is body scrub, the absolute star when it comes to smooth, radiant skin that's ready for anything. But the question that divides beauty addicts and beginners is always the same: is it